Guide to Best Practices in PR Measurement

Guide to Best Practices in PR Measurement

21:02
With topics ranging from how to measure internal PR and corporate reputation to how to use social media tools like Twitter to measure ROI, this guidebook presents a rich and comprehensive 360-degree view of the complex issue of results measurement.

Guidebook Chapters include:
  • Reputation Management
  • Media Relations
  • Stakeholder Communications and Internal PR
  • Social Media Metrics
  • Proving PR's Worth
  • Case Studies
  • Sales & Marketing
  • Complete Glossary
Finding the right measurement tools for your objective, be it launching a new product or repositioning your brand in the marketplace, depends on what's right for your client or company. Offering a wealth of insights, our guidebook can steer you toward making the right choice.

We hope you learn from these executives' lessons and find inspiration in their hard-won battles on the measurement front. Go forth and measure! Order your copy online or call 888-707-5814!
Next
« Prev Post
Previous
Next Post »
Subscribe to: Post Comments (Atom)

Labels

Social Media Advertising ideas PR Career AD videos PR tips Social Networks Vacancy Infographics Print AD twitter Article Facebook Outdoo ADs PR Jobs managing reputation Blogging Corporate Design International Social Networks PR Definitions PR Quotes PR events PR plan Social AD Social Networking Virtual public relations bank pr branding commercial design inspiration e-reputation social media crisis video ADS of the World newsletter Announcement Auto Industry CSR Communication Skills Marketing Survey PR books Product Placement Publicists Smart PR billboards presentation roi Baku PR Experience Business Networks Celebrity Suicide Council of Public Relations Firms Crisis PR Crisis Plan David Ogilvy Ecuador Election Kosta Petrov League of American Communications Professionals Measureable Mobile Networks Newspaper advertising P World PR News Webinar PR academia PR activity PR community PR cookie PR education PR industry PR nightmares PR practice PR secrets Patrick Jephson Pre-Teen Press Releases Princess Diana Protect Your Clients Public Relations Society of America Rafael Correa Research Specific Tactics and Timing Teen and Young Adult Networks The Future of Advertising The crisis The world's best PR experts Video Networks WOMM Why use PR Writing tips adolf hitler adwards baku2015 barack obama biomen building your personal brand cheap domain name cheap website credit card hitler illustrate inspiration m.a.r.k.a personal PR plan playstation ad political pr pr lessons press release services private secretary ready website response strategy response time risk small boutique PR sponsorship trade magazine