This is a list of corporate blogs run by Fortune 500 companies. According to research, 87 (17.4%) of the Fortune 500 are blogging as of 10/...
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Blogging Platforms Used By Top U.S. Interactive Agencies
What blogging platforms do the top U.S. Interactive agencies use? That was a question inspired by my study for the Fortune 500 companies tha...
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Dangerous Error
Rolls-Royce is in the middle of another quandary. Why are its engines on the largest commercial plane in service suddenly prone to failure?...
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Monopoly PR tips
When you are the dominant player in the marketplace, you can get away with mistakes like this . Your reputation may be damaged but where i...
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How to get great PR for your event
A client has an event coming up and you’ve been tasked with publicising it. What’s your approach? A brief paragraph outlining the event sen...
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Use Word of Mouth to Build Business By Staffing Your Store to Spread the Word
Amy’s Ice Creams in Austin, Texas, is beloved for two things: the ice cream and the floor show. They are the ice cream equivalent of Seat...
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How to remember names of people you just met
It has happened to all of us. We are introduced to a man or a woman and when we meet again, we don’t remember their name. This is very emb...
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Guide to Best Practices in PR Measurement
With topics ranging from how to measure internal PR and corporate reputation to how to use social media tools like Twitter to measure RO...
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